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European Leadership Conference

Konica Minolta

After twelve month of preparation RECCON has successfully implemented the complex European Leadership Conference of Konica Minolta Business Solutions. In accordance with the client RECCON was responsible for the conceptional and organisational planning as well as content-related tasks.

The idea and concept, destination and location scouting, preparation of content, presentation technology, dramatic composition, participant management, art buying, coordination on site and last but not least the budget management represent the key tasks for the agency. The key visual of the event was used in every aspect such as print and animation.

The main focus was on the effective use of all media for a projection of 350 square meters in size, which was designed as a S-curved paper. This special stage built the basis for the effective presentation of the entire content.

“For Konica Minolta RECCON was the perfect complement for our event” says Katrin Mares, Manager of Marketing Communications, International Marketing Division.

“This has surely been the best European Leadership Conference that we have ever hosted. RECCON has set new standards regarding efficiency and quality. The principle of cooperation with the team was reflected in the high quality of the results. RECCONs method is up-to-date!” concludes Mares.

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